Wednesday, January 25, 2023
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Zong and PSDF are leading the training of 10,000 young people in Digital Freelancing Skills

In an ongoing effort to promote youth education and employment, Pakistan’s leading cellular and Digital services runner Zong4G has approached the Punjab Skills Development Fund (PSDF) for an online course called ‘How to E-Lance’. Is. The course will equip 10,000 young people with the knowledge to enhance in Digital Freelancing Skills, enabling them to pursue online careers on two of the world’s best freehand platforms. Fiverr and Upwork. Through the course, students will learn important information about the best ways to set up their online profiles to gain customers and build client networks.

The partnership is part of the #LetsGetDigital Zongs campaign, which aims to help young people achieve their national digital agenda. Mobile internet data will be provided to Zong users for free internet data so that the e-laminating course can be completed online. Learners will receive three weeks of in-depth training to develop the skills needed to become successful service providers.

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For PSDF, the initiative is part of their e-Tayyar, the brand pillar dedicated to preparing youth in valuable digital skills, for readiness in employability and income-generating opportunities in the emerging digital world. As Pakistan becomes a top destination for procuring freelancing services, a skilling strategy to help the upcoming work force is imperative to maximize its rise in the international market.

“Leading Pakistan’s ICT-led digital transformation, we take it upon ourselves to upskill the Pakistani youth to make them job-ready in today’s increasingly digital world,” shared Mr. Wang Hua, Chairman and CEO Zong 4G.

“We’re pleased to have collaborated with PSDF to design the ‘How to E-lance’ course to make our youth future-proof when it comes to employability in a hyper-digitalized marketplace,” he added.

Jawad Khan, CEO PSDF, reiterated, “This is the ideal time to take robust action and direct our youth towards earning opportunities available in the global freelance market.”

“Our partnership with Zong actively supports them by providing the necessary resources and technical knowledge they need to successfully initiate their journey,” he added.

Zong is also collaborating with PSDF to provide 300 smart tablets to PSDF top students, encouraging them to use this platform to the fullest and make their futures. This will expand the digital learning outreach and support even more young people, especially women, who face mobility and safety challenges to get digitally connected and establish online careers.



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