The DP World Flow pavilion at Expo 2020 was officially opened by ultan Ahmed Bin Sulayem, Group Chairman and CEO. The pavilion of DP World is based on the theme of “Making Trade Flow.” Visitors will be able to discover the worldwide movement of commerce that drives the global economy, providing a unique perspective into supply chain technology innovation. DP World owns and runs a global network of ports and data-driven logistics companies, including Dubai’s flagship port, Jebel Ali.
The DP World pavilion also marks the launch of the company’s refreshed brand, which represents the company’s transformation from a single port in Dubai to a global leader in logistics with ports and terminals around the world, as well as economic zones and marine services, moving 10% of global trade. DP World is at the forefront of innovation, including the creation of Hyperloop and BoxBay, as well as the use of data to create platforms and services that provide supply chains with greater visibility, control, and efficiency than ever before.
Sultan Ahmed Bin Sulayem, Group Chairman and CEO of DP World said: “DP World is ushering in a new era of global mobility and trade, which we are showcasing at Expo 2020 in Dubai. We want to inspire people about how trade impacts their everyday lives, and DP World’s role as a global trade enabler. Our refreshed brand signals our transformation into an integrated logistics company that harnesses data and infrastructure to move goods from the factory floor to the customer’s door.”
The DP World Flow pavilion will be open from 1st October until the end of March. As well as the exhibition galleries, the FlowLive event programme will bring together leaders of governments and commerce to shape the future of world trade. The education programme is designed to inspire young people to join the logistics industry.
After Expo 2020 the pavilion will be transformed into an education institute becoming a permanent feature of Expo 2020 Dubai’s legacy District 2020, reinforcing Dubai’s position as a knowledge-based economy.